competitive factors in marketing

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The marketing environmental scan: The process of continually acquiring information on events occurring outside the organization to identify trends, opportunities and threats to your business. 6 forces marketers look at: Demographic forces: The statistical data on a population according to characteristics such as age, gender, ethnicity, income and occupation.

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 · When economists describe the supply and demand model in introductory economics courses, what they often don’t make explicit is the fact that the supply curve implicitly represents quantity supplied in a competitive market. Therefore, it’s important to understand precisely what a competitive market is. Here is an introduction to the concept of a competitive market that.

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Environmental And Competitive Factors. 5435 words (22 pages) Essay.. Recently more companies are focusing on their activities and plans regarding CSR as part of the marketing strategy due to the fact that according to the study of the Economist Intelligence Unit or EIU, in cooperation with the Oracle Corporations, CSR has a great impact to.

 · Factors Affecting Marketing Environment. The major factors affecting marketing environment as follows: 1. Demographic Factors. Demographic factors include structure of the population, division according to sex, age group, income group, material status, and profession, etc. The study of demographic factors is of vital importance for marketers.